Investor Profile: Faith Capital — Thesis, Cheque Size & How to Apply

Faith Capital is a Kuwait based venture capital firm investing in talented founders building long term value through sound operations at home and abroad. Founded in 2016 and based in Kuwait City, it is owned and managed by individuals with proven business experience in the Gulf Cooperation Council, and it describes its team as a small, collaborative partnership of equals. Its office sits on Floor 65, Al Hamra Tower, Al-Shuhada St, Sharq, Kuwait. Leadership includes chairman Nabil Khalid Jaffar and managing partners Mohammed Jaffar and Abdulaziz Al Loughani.

Investment thesis

Faith Capital states its mission plainly: to identify and embrace the champions, then expedite and amplify their contribution. It invests in technology businesses regardless of geographical location, but its principal focus is on ecommerce businesses in the Middle East and North Africa region with high growth potential. In practice, it looks for founders with passion, focused execution and tenacious ambition, and it backs teams it can work with closely over a long horizon.

Sectors and stages

Faith Capital invests mainly at Seed, Series A and Series B stages, with a sector focus on ecommerce, software, internet and enterprise applications. Its portfolio spans the United Arab Emirates, Saudi Arabia and Kuwait, with additional investments elsewhere. Its fund size is not publicly disclosed, and the firm does not publish a standard cheque size on its own site. Founders should therefore not assume a fixed ticket from secondary databases, which describe a wide range of round sizes, and should discuss cheque size directly with the firm once there is a fit on stage and sector. It is best approached as an early to growth stage partner for technology companies with a Gulf or wider MENA footprint.

Notable portfolio / track record

Faith Capital is best known for JustClean, the Kuwaiti laundry technology startup founded in 2016. Faith Capital was its first and only institutional investor at the start, closed a $8 million Series A round for the company in February 2019, and backed its expansion across Kuwait, Bahrain, the United Arab Emirates and Saudi Arabia, including a marketplace application, a logistics operation and a software business for laundry operators. JustClean later raised a further $6 million round in 2022. Faith Capital also invested in Justmop, the Dubai based on demand home cleaning platform, where it saw synergies with JustClean. Tracxn counted 23 companies in its portfolio as of August 2024.

How to apply for funding

Faith Capital does not publish an open application form on its website, so founders cannot apply through a public pitch portal. The honest route is to approach the firm through faithcapital.com and through warm introductions from its network, including portfolio founders and Gulf based investors who have co invested alongside it, such as 500 Global. A strong approach should show sound operations from the start: a clear business model, evidence of demand in at least one Gulf market, and a credible plan for expanding across the region. Founders should be ready to discuss unit economics and operational discipline, not only growth projections.